Kareena Kapoor, Nandita Das and Madhuri Dixit to star in a short film produced by Freida Pinto and Priyanka Chopra
Actresses Nandita Das, Madhuri Dixit, Sushmita Sen, Alia Bhatt,
Parineeti Chopra and Kareena Kapoor are featuring in film 'Girl Rising -
Woh Padhegi, Woh Udegi', produced by actresses Priyanka Chopra and
Freida Pinto, who are also the brand ambassadors of the initiative, and
will also star in it.
Megastar Amitabh Bachchan has pitched in with the narration.
'Girl Rising - Woh Padhegi, Woh Udegi',
directed by Academy Award nominee Richard E. Robbins, had released in
2013 and showcases the stories of eight resilient girls from different
countries who battled obstacles to achieve their dreams.
The Hindi version of the film is all set to air on Star
Plus at 1.30 p.m. on August 29 on the occasion of Raksha Bandhan. The
film is a collaboration between the government's 'Beti Bachao Beti
Padhao' campaign and Star TV. It will also be released on digital
platforms in both Hindi and English.
"Woh Padegi, Woh Udegi...
it's what I've truly believed in and it's a motto shared by every one of
the amazing women who have joined me on this journey for Girl Rising.
We've all come together to narrate real life stories that highlight the
amazing, positive impact that education can have on young girls. We
believe that storytelling is a powerful way to inspire people and also
to empower them to take action," said Priyanka.
Frieda said that
"there couldn't be a more appropriate day to bring to every Indian a
movement that is so crucial in changing the way we perceive the role of
girls and raise our boys in our country.
"As a producer of Girl
Rising India, I was very honoured to meet Prime Minister Narendra Modi
in June to talk about Girl Rising and he not only embraced the idea but
also suggested that we launch it on Raksha Bandhan," she added.
Union
Women and Child Development minister Maneka Gandhi said she was "very
happy about the collaboration between the ministry's 'Beti Bachao Beti
Padhao' campaign and Girl Rising".
"The child sex ratio in India
is a matter of concern for all of us. Time has come to initiate more
interventions and consolidate our efforts to secure the future of our
girls," she added.
Star India CEO Uday Shankar said: "On this
Raksha Bandhan, Star Plus will be presenting Girl Rising - Woh Padegi,
Woh Udegi, a ground-breaking film designed to inspire a billion
imaginations. We believe that the happiness of a nation depends on how
we treat our daughters."
The film in English, directed by Academy
Award nominee Richard E. Robbins, had released in 2013 and showcases the
stories of eight resilient girls from different countries who battled
obstacles to achieve their dreams.
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